At Garçon Wines, we're bringing about the most significant advancement to wine bottles in the last two centuries. We're doing this to prioritise sustainability, for the health of our planet, the wealth of our industry, and the happiness of consumers.
With essential and highly effective advancements to the shape and material of wine bottles, and rethinking the norms of secondary packaging, we’re reshaping wine delivery and improving the retailing, logistics, eco-friendliness, and cost-effectiveness of wine.
Developed originally to facilitate the seamless delivery of wine into UK homes via the letterbox, our innovation was conceived by wine retailing entrepreneur Santiago Navarro and his co-founder Joe Revell.
They set out to improve consumer convenience, cut the costs of failed deliveries which in the UK alone are estimated to be £1.6 billion, and help to reduce the near 1 million kilograms of carbon emissions associated with missed deliveries in the UK.
Santiago’s eureka moment of flattening a wine bottle not only created a product that respects the heritage and tradition of the wine industry, but also combines the emotional benefits of an elegant glass bottle, with the functional benefits of bag-in-box, and sets a new sustainable benchmark.
When our eco, flat bottles garnered much global coverage in the media and won many prestigious awards, we soon realised that our initial plan of delivering wine into consumers’ homes, as part of a UK wine subscription service, was simply thinking too small. With significant multinational potential and multi-channel interest, we set out to change the world of wine packaging. To support our ambitious plans, we protected our intellectual property in the UK and a further 34 countries for an extensive portfolio of design patents.
While we’re well-known for supplying Letterbox Wine® to UK gifting companies, we're extending our wine packaging and wine wholesale business internationally, offering both own-branded wines and sustainable wine packaging solutions fit for a 21st century world experiencing climate crisis, environmental damage, changing consumers, complex supply chains, and more.
Our team brings together the ideal mix of experience, youthfulness, passion, expertise, and all with a love for wine and sustainability. Importantly, the team share unwavering determination to safeguard the health of our planet and improve the wealth of our industry.
From global manufacturing giants to regional trade associations, worldwide environmental bodies to government departments, our wider network is fundamental to our success. We're building strong relationships with valuable organisations across the globe at every stage of our product's life cycle to continue to advance our sustainable solutions. Below are just a few of those in our wider ecosystem.
As a significantly important country for wine production and export, and historically at the forefront of packaging innovation in the wine industry, Australia is a top priority for Garçon Wines’ expansion. As such, we’re thrilled to announce that Matthew Moate is joining the family as Market Development Advisor – Australia.
June 2020 marked our Nordics debut with in-store retailing of Garçon Wines’ multi award-winning eco, flat wine bottles, launching in the Swedish and Finnish alcohol monopolies. The launch comes as part of our wider collaboration with Accolade Wines, the UK’s number one wine company.
Garçon Wines will take its place in the diverse and dynamic network alongside a wide variety of leading companies that are already members, from firmly established household names to pioneering start-ups.
We benefit from an extensive portfolio of granted registered designs and design patents in 35 countries, covering a broad range of flat bottle shapes. We understand the value of originality and have taken responsible steps to safeguard our invention, innovation, and creativity. In turn this protects consumers and businesses against poor quality imitations.